A meta description tag is an HTML element that tells search engines and website visitors what your page is about. The tag is placed between the opening and closing tags on your webpage. While the meta description tag does not directly affect your website’s ranking on search engine results pages (SERPs), it is still an important part of your SEO strategy. A well-written meta description can help entice users to click through to your site, which can eventually lead to more traffic and conversions. In this blog post, we will cover everything you need to know about meta description tags, from what they are to how to write them.
What is a meta description?
A meta description tag is an HTML element that contains a brief summary of the content of your page. Search engines often display the meta description in search results, so it’s important to make sure that it accurately describes the content of your page. If you don’t specify a meta description, most search engines will generate one for you based on the content of your page.
What is a meta description tag?
A meta description is an HTML tag that provides a brief summary of a web page. The meta description is typically used by search engines to display a page’s title and description in the search results.
The meta description can be any length, but it is recommended that you keep it under 155 characters. This ensures that your entire description will be visible in the search results, and also helps to avoid truncation.
How to write a good meta description
A meta description is a brief description of the content of a web page. Meta descriptions are typically used on search engine result pages (SERPs) to give readers an idea of what the page is about.
Meta descriptions are not necessarily visible on the web page itself; they are intended to be read by search engines and potential visitors. However, some webmasters choose to include meta descriptions in the HTML code of their web pages, which makes them visible to everyone.
The meta description tag is placed within the section of the HTML code for a web page:
When writing a meta description, it is important to keep it between 150-160 characters so that it can be fully displayed on SERPs. The meta description should also be relevant and accurate to the content of the web page.
Examples of good and bad meta descriptions
A good meta description should:
Be up to date with the latest trends
Be engaging and encourage clicks
Include relevant keywords
Be no longer than 155 characters
A bad meta description might:
Use outdated information
Be dull or uninteresting
Fail to include relevant keywords
Be too long or short
A meta description tag is an HTML element that provides a brief summary of a web page. It is typically used by search engines to display a page’s title and description in the search results. Meta descriptions can also be used to influence a user’s click-through rate (CTR) from the search results page.